Explore Wthinku

Navigate to Wthinku Pro, Business, HR or Kids — and see how each one works.

Wthinku Pro

A focused career support suite designed to strengthen your positioning: career strategy, CV/LinkedIn optimisation, interview preparation, and coaching.

Wthinku Business

A structured UK market-entry and operating setup service: entity and operations foundations, hiring roadmap design, and strategic advisory as you scale.

Wthinku HR

Wthinku HR helps you build strong HR foundations; people ops, ER support, clear policies, and the day-to-day systems that keep things compliant and calm.

Wthinku Kids

Creative clubs for curious minds: illustration, animation and 3D, with a focus on skill-building, creativity and a supportive environment.

The Idea Behind Wthinku

Wthinku: Four Pillars for Growth Across Borders

Strategic clarity, human insight and cultural awareness; for careers, businesses, teams and the next generation.

Wthinku is a support platform built around four pillars: Pro, Business, HR and Kids; designed to help people move forward with clarity and structure.

From cross-border careers to UK market entry, people foundations and creative clubs for kids, Wthinku meets you where you are, and helps you take the next step.

Wthinku

Our Services

Choose your path and get started in one click

The Story Behind Wthinku

Müge Gökdeniz

PCC Coach | Global Transition Guide | UK Market Entry & Business Consultant

I believe international success isn’t just about strategy. It’s also about psychology, adaptability, and cultural awareness.
I’ve lived this truth while building businesses, supporting founders, and navigating personal transitions across countries and contexts.

Coaching for People, Consulting for Startups

Müge is a PCC-level coach and HR-informed consultant who supports international career transitions and business growth with a practical, structured approach. Her career journey started in Türkiye in roles across banking operations and sales, giving her a grounded understanding of how organisations function and how people develop through real-world challenges. She later moved into HR and organisational development, where she designed assessment centres, conducted thousands of interviews, and worked closely with business leaders to build high-performing teams.

After relocating to the UK, Müge’s work deepened its focus on the personal and psychological side of change, reflecting the reality that career transitions are rarely only logistical. This journey also shaped the growth of Wthinku, which began in Türkiye and continued in the UK as an entrepreneurial path. Today, through Wthinku, she supports individuals with coaching and career strategy, while also helping founders and growing teams build operational and people foundations that make growth sustainable.

Her work is backed by extensive training, certifications, and professional memberships across coaching, career development, and organisational psychology, with access to coordinated support across complementary areas when needed.

Credentials

Professional Certification
- Professional Certified Coach (PCC), International Coaching Federation (ICF)
- Mental Health First Aider, MHFA England
- BACVW Certified CV Writer, British Association of CV Writers (BACVW)

Education & Training
- Women’s Entrepreneurship Bank of America Institute Cornell University
- MSc coursework in Industrial and Organisational Psychology, Istanbul Bilgi University
- Industrial and Organisational Psychology Consulting Certificate, Istanbul Bilgi University & Alliant University
- MBA (focused on HR Management and Marketing Management), Yeditepe University
- BSc Labour Economics and Industrial Relations, Marmara University

Memberships
- Career Development Institute
- Institute of Hospitality

The Noticing

Newsletter

We explore international careers and early-stage growth, including cross-border job moves, founder mindset, UK market entry, go-to-market strategies, hiring without an HR team, and day-to-day operations. Thoughtful, practical, no fluff.
Subscribe for monthly clarity — for people, startups and small businesses.